Profile of the GB4k.com launch -- Joomla reborn

nospam@example.com (David Rolston) — Thu, 02 Sep 2010 19:52:57 -0700

I've been helping out Scott McGinnis with a revamp of his web-videos-for-kids and tweens site, Global Broadcast 4 Kids, aka GB4K.com.

Scott was a pretty successful actor in the 1980's, who transitioned to directing in the 90's, and like a lot of directors in Hollywood, got his first chance behind the camera courtesy of Roger Corman. After a stint making low budget features, he went on to direct episodes of "Angel" and the TV series "Honey I Shrunk the Kids", and for the last few years, has been producing educational webisodes using Prosumer video equipment, and editing the episodes on a Mac with Final Cut Pro.

The subject matter and production values aren't that much different from what you might expect to find on basic cable networks like The History Channel or Disney Channel. The GB4K "twist" is that all the segments feature kids and teens as the newscasters, reporters and narrators. GB4K has already proven to be a great training ground for a number of its young "stars", as GB4K alumni have gone on to success at the Disney Channel, and in feature films. There's lots of material in the archive, and he creates a number of new episodes each week, from sports and entertainment news, movie premier "red carpet" interviews, how-to videos on dancing and skateboarding, history channel-esq features on subjects like Guitars and Merry-go-rounds, and environmental science and the latest in Green living practices and Green news. The site also includes music videos he directed and produced for Amber Lily and Jadagrace Berry. A great example of what Scott is able to accomplish as a one-man directing, production and post production crew, is the Jadagrace "Express Yourself" video, which in my opinion compares favorably with music videos costing 10-20x as much.

Despite having a substantial library of video content, frequent updates, and a clear cut audience, problems with the website had put GB4K into a holding pattern.

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Profile of the GB4k.com launch -- Joomla reborn